Category: Digital Marketing

Whatever business you happen to be in, your reputation is one of your greatest assets. Building brand awareness is every bit as important (if people haven’t heard of you in the first place, there’s no reputation to manage) but once they have, the way people perceive your brand is crucial to your success. The Internet has undoubtedly opened up a whole host of marketing opportunities, allowing businesses both large […]

There are many challenges of freelancing that can derail you on the road to success. From client management, to coping with distractions while working from home and even mundane tasks such as invoicing. There are many aspects of freelancing that are all designed to test the skills and patience of a freelancer, and thus only those who are perfect for this lifestyle should embark on a freelancing […]

Blogging arena has emerged as the sweet segment for the budding webmasters and those considering becoming rich quickly. However, over concentration and reliance on blogging can work against the established networks over a period of time. The webmasters often tend to align themselves more to changing SEO dynamics rather than writing quality content for the end users and as an aftermath traffic numbers dwindle and eventually the earnings. The blogging ecosystem […]

Google Chrome extensions have continued to increase in popularity since the arrival of the browser, and now offer tools that can help people with just about anything they are doing on the Internet. With such a large number of extensions now being offered, Chrome does a good job of categorizing them and presenting them in a manner that will allow you to find what you […]

1. SEO is way too complicated for the usual people. It’s actually not true. The basics of the good SEO technology are placed in the basic texts, which will help you to make your text nice and clearly readable by the search machines. Of course, there are some complicated SEO topics, still, it’s much more an exception than the main rule. If you’re comfortable with […]

On February 2012, I will be on Twitter for 5 years. Five long years during which I slowly learnt how to get the most out of this wonderful platform and how to leverage it from both a personal and business standpoint. No doubt about it, Twitter is where it is thanks to the incredible group of third party developers who designed new great twitter tools to get […]

Once in a while, we come across blogs that just makes us feel irritated. While there are so many great writers, bloggers and online writers in today’s Blogosphere, there are simply those who irritate you effortlessly – either on purpose or inadvertently. This article lists seven of the most irritating things that make even the most loyal follower heading out your blog. And if we’re […]

The evolution of social networking brought it to a position of great importance for a web presence. There are so many interactive services and activities that are available to not only the individual user but business interests as well. Online projects and endeavors need to integrate social networking into their overall strategy to best utilize their internet presence and grow. These are the places where customers gather to share […]

LinkedIn is most often dubbed as the resume site. Or Facebook for business users. As a newbie blogger, you may come to think that there is no real benefit of joining LinkedIn. But, that is as far from the truth as the moon is from the earth. There are many reasons for bloggers to not only join, but also take active participation in this vibrant community […]

An inherent part of website usability is the page load time. Site Speed is a factor that most webmasters ignore merely because they think that it is not that important. But, that’s a huge mistake on their part. Faster website improves user experience and hence directly affects the bounce rate as well as the returning traffic. If you are targeting global audience, you should know […]